If your staff lacks experience, start thinking visually by integrating photos and videos in your text stories. Expect to make mistakes and keep in mind that there’s a learning curve, as in writing. It’s okay if your team is small and inexperienced. We’ve divided it into three segments:Ĭase Studies 21 Steps To Start Doing Videoĭon’t aim from the start for an Oscar nomination or a Netflix distribution deal. This guide is geared to help small investigative journalism organizations - with modest budgets and few staff members - start producing their first video stories. This can be a valuable source of commercial income, from being hired on day-rates and special projects to selling archival footage. More on the latest trends in video publishing, read WNIP’s report.įor smaller news outlets - like investigative nonprofits - having a video unit can open doors to work with broadcast networks, which often have bigger budgets than print media. This is also another way for media organizations to monetize their work. Streaming websites like the dominant player YouTube, or one of the many lesser-known paid-per-view websites, have created new ways for visual journalists to reach a different and sometimes larger or even global audience, magnifying their impact.
Today, although the hype has died down, video remains an excellent storytelling format that can be scaled to match available budgets. As a result, just a few years later, even high-end video teams with millions of views and subscribers, like NBC’s Left Field and CNN’s Great Big Story, shut down. Some outlets went as far as to replace print with video staff, while they started producing social media-only content.īut even though many outlets built expensive teams, they hadn’t thought through the challenges of revenue and sustainability.
Since then, I’ve had experience working both on large teams -with a dozen people involved in a documentary- and producing, filming, and editing on my own.įor years, the buzzword among media organizations, especially in the United States, was pivoting to video. I already had experience as a producer, so naturally, I bought my first camera and started working as a freelance video journalist. Across the world, news organizations were hiring freelance and full-time staff to produce video stories. When I was finishing grad school more than a decade ago, doing video was the next big thing. Global Investigative Journalism Network -Ī video kit bag.
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